I, like most people, was saddened to see longtime vendor Jabco General Store leave the Broadway Market.  But I am a lemonade out of lemons kind of guy.

When I went to the Market last Friday, I was amazed at how their leaving opened up the entire center of 999 Broadway.  One thing the Market has lost over time is some continuity in its layout.  How it got that way really doesn’t matter. What matters now is an opportunity for the Broadway Market has opened up…literally.

The problem with where Jabco was located is that it created a walled environment inside the center of  a marketplace that was traditionally open. The Market can build on this wall being removed and plan on new vendors that will have their product fully visible and not hidden behind a wall.  It also creates a new flow to the environment and makes it more appealing as a place to shop.  When you come down the center escalators, you a greeted to an open space that is inviting and gives a nice visual of more vendors selling their wares. When you are walking through the Market from front to back or back to front it now gives you a better unencumbered view of what is at either end of it.  This to is visually stimulating and enhances the shopping shopping experience on a subconscious level.

Like I said, I am a lemonade out of  lemons kind of guy.

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3 thoughts on “Market Thoughts: Jabco Leaves & Opportunity

  1. So sorry to see Jabco leave the Market — it has given me a wonderful reason to visit year-round (which I will continue to do — if only for the produce and the potato pancakes!). Where did Jabco move to??

  2. I literally said the same thing when I heard they were closing their gates. I said it was very sad but this gives the market a HUGE opportunity to open up for more vendor visibility. You were reading my mind! Having the store located where it was really closed off the Market Floor Plan. You come down the escalator and – SMACK! – WALLS. I sure hope that The Market uses this opportunity wisely this Holiday Season in marketing to vendors. I think the visual opportunities this poses will be alluring to previous seasonal vendors and allure some new (possibly permanent???) ones as well.

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